Bad Company Rodeo and Hooey Brands have formed a partnership to bring a new line of merchandise to the fans. A pioneer in rodeo production, Bad Company was a renegade group of wild characters led by the legendary Mack Altizer. The stories are epic and endless.

Hooey takes pride in providing a new alternative for those who prefer a different take on the status-quo and is humbled to be a part of bringing this legacy to the world.

Retailers at the Western and English Sales Association (WESA) at the Dallas Market Center were the first to see the brand new BCR 2025 Fall apparel line!

Bad Company Rodeo merchandise is currently only available to order by retail outlets.

Retailers interested in carrying our line may contact ORDERS@GETYOURHOOEY.COM for more information.

The merchandise will be available for public purchase come Fall in retail stores nationwide as well as online at www.getyourhooey.com! Please stay tuned for more detailed information to come in the following months! 

Thank you for your patience and continued support! We know you are all as excited as we are to have your Bad Company Rodeo Merchandise back!